Refusing to take on new business can seem like madness, but to grow the business it is important to understand which customers are profitable and will move the business forward and which are an unprofitable drag. Saying no is hard, but often essentia...
The best way to increase sales is to make sure each new sale acquires a customer that can come back for another sale. Treat the sales process as a service that makes it easy for the customer to make a decision and to buy....
The best ways to protect the business against customers going bust are asking for payment in advance and making sure a single customer should never account for more than 20% of your business. This is either in total or in work in progress....
The best way to increase sales month on month is to sell something that generates income from the point of sale. So a satellite TV subscription is a better thing to sell than a freeview box, because after the subscription sale you get a monthly incom...
